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The Most Ridiculous Corporate Bug Logo

Posted by David Moskowitz on September 24, 2009 at 3:35 PM

For at least a year now, I have been annoyed by the Scotts Lawn Care logo. It is without a doubt, the most ridiculous corporate insect logo of all time (I know this is a very sweeping statement, but it is just freaking stupid). Scotts is an international lawn care company and you would think they would want something that approaches reality. So what am I talking about?



The butterfly is some kind of cross between a monarch and a tiger swallowtail. While it is very colorful, why? Both butterflies are really very nice, why combine them in some freakish way? I would love to know what the advertising company was thinking and how much they were paid to come up with this one! Clearly, they were not bug addicts, but they may very well have been smoking something!

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212 Comments

Reply John
6:35 PM on September 24, 2009 
Aside from the nonexistent butterfly species, there is also the issue of overused lawn chemicals killing off insect larvae. ... Maybe the butterfly is actually some weird mutant hybrid caused by the company's chemicals?
Reply Dave
7:54 PM on September 24, 2009 
John says...
Aside from the nonexistent butterfly species, there is also the issue of overused lawn chemicals killing off insect larvae. ... Maybe the butterfly is actually some weird mutant hybrid caused by the company's chemicals?

Each year in the early summer, just as it is getting dark I get these really great large stag beetles crawling around on the lawn. When I find them I always think what a great shame it would be to use grubkiller and lose out on the awesome opportunity to stumble upon these cool beetles.
Reply Eugene
12:40 PM on September 28, 2009 
Dave says...
Each year in the early summer, just as it is getting dark I get these really great large stag beetles crawling around on the lawn. When I find them I always think what a great shame it would be to use grubkiller and lose out on the awesome opportunity to stumble upon these cool beetles.



sure they are stag beetles??? probably carabids (http://bugguide.net/node/view/2992)

if they are stags grub-ex wouldn't kill them -- the larvae eat decomposing wood -- not lawn or organic soil. It is really neat though if you get constant populations of them
Reply dave
11:02 AM on September 29, 2009 
Eugene says...
Hi Eugene...checked out BugGuide, you are definitely right, that is exactly what they are...thanks for pointing out the difference! Dave


sure they are stag beetles??? probably carabids (http://bugguide.net/node/view/2992)

if they are stags grub-ex wouldn't kill them -- the larvae eat decomposing wood -- not lawn or organic soil. It is really neat though if you get constant populations of them
Reply Eugene
11:07 AM on September 29, 2009 
grub-ex doesn't kill them either based on observations -- I evaluate grub pesticides 1x year and carabid populations always seem similar in controls and in the treated plots. no statistics on it though
Reply Dave
11:11 AM on September 29, 2009 
Eugene says...
grub-ex doesn't kill them either based on observations -- I evaluate grub pesticides 1x year and carabid populations always seem similar in controls and in the treated plots. no statistics on it though

So, what species does grub killer target then. It seems to be marketed so heavily in the stores and on TV. Is it effective against whatever species it targets? Are they so damaging to lawns that we should even be concerned? And how does the grub killer work? Thanks for sharing your expertise!
Reply Eugene
11:36 AM on September 29, 2009 
Grub-ex uses halofenozide or imidacloprid -- if it uses halofenozide it accelerates molting making insects molt prematurely -- being we do not molt -- it is mostly human safe (I still won't drink it). It affects the larvae of the following insects
Japanese beetle
oriental beetle
chafers
(it says it does European chafer -- I do not have data on that)
Annual blue grass weevil
bill bugs
cutworms
Sod web worm


doesn't affect asciatic garden beetle


if the active ingredient is imidacloprid (neonicataniod)-- it affects the larvae of the following by being a nerve poison

Annual bluegrass weevil
billbugs
leafhoppers
and white grubs ( I have results for Japanese, masked and oriental)

asciatic garden beetle I believe is immune to this as well

I work with white grubs for the most part -- the rest of the insects are from the label


depends on the grass you have and how watered and healthy it is -- how many grubs it can withstand.

tall fescue we have collected at 60/sq foot and looked ok
ryegrass was killed at less than 10/ foot

rule of thumb is 10/foot you should treat

if you had a lot of grubs one year -- might treat the next year -- if they are oriental beetle once treated you might not need to treat for a couple years because the adults don't move much. Japanese beetle are much more likely to re-infest from your neighbors' yards.


hope that helps
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